09 January, 2021

Action plan for Sustainable Tourism Development - Md. Farhat Uddin Sojib


 


Action plan for Sustainable Tourism Development


The tourism industry of Bangladesh has immense potential.  The development of this industry is going to be noticed even though it is slow.  This progress of the tourism industry is due to the continuous progress of the last few years due to infrastructural development, use of information technology, development of security system, political and social stability.  Following this, in the Travel and Tourism Competitiveness Report of the 2019 World Economic Forum (WEF), Bangladesh is ranked 120th.  In 2019, Bangladesh's position has advanced 5 steps, which was 125th in 2016. Although the journey of tourism in Bangladesh started a long time ago, the light of hope is spreading today after overcoming various adverse conditions.  In this context, the casual work plans of the organizations associated with tourism are increasing.  This Bangladesh of ours with immense potential can be an ideal tourist city of South Asia, which will not only move the economic wheel.  At the same time, it will present Bangladesh in a positive image in the world arena.  According to the Bangladesh Tourism Police, there are more than 800 tourist destinations in Bangladesh.  If these places can be linked with tourism through proper planning, it will play a huge role in the economic development of this country. The report ranks 140 countries based on 90 criteria, including security, culture, housing, port and air transport infrastructure, financial standards and stable travel opportunities.  In this, Bangladesh ranks 120th in the world.  Despite Bangladesh's slow growth in the tourism sector, the report highlights the huge potential for tourism in Bangladesh.  The number of foreign tourists in Bangladesh is expected to increase rapidly due to its natural resources and cultural heritage.  As a result, there is a sign of significant improvement in the tourism industry of this country. Bangladesh's tourism sector has seen the most improvement in the security sector, with Bangladesh's position rising from 123 to 105.  In the past, security issues have been considered a major challenge for Bangladesh.  The importance of tourism has increased at the policy-making level of the government.  At the policy-making stage, Bangladesh's position has improved by two steps compared to previous years and has come to 109.  Besides, the brand image of Bangladesh's tourism has increased all over the world, which has come down from 97 to 8.  According to the report, Bangladesh has also moved from 117th to 111th in the preparation of Information and Communication Technology (ICT).  Marketing and product price competition from 69th to 75th.  Land and port infrastructure ranks 84th to 70th and environmental protection 117th.  It is said that Bangladesh is one of the countries that has improved its travel and tourism potential the most. In any case, in order to carry out developmental activities, important information can be used in decision making to ensure sustainable development prospects.  Therefore, it can undoubtedly play a significant role in bringing prosperity to the welfare of the people by exposing and preserving useful information in decision making through increasing research activities.  Despite its immense potential and natural beauty, we have not been able to transform the tourism sector in the 49 years of great independence.  However, in recent years, many non-governmental organizations, including the government, have sought to transform tourism into an economically viable sector.  Therefore, in order to increase the research activities in the development of the tourism industry, various institutions at the private level, including the system of providing higher education on tourism in the government universities of the country, are constantly being approved. The role of various schemes of the past decade in the development of the tourism sector in Bangladesh.  In particular, the tourist police has played a big role in strengthening the security system in the country.  Tourist police is playing a role in security in every important place of the country.  With the vision of a beautiful and diverse environment of Bangladesh, which is safe and secure for tourists, the tourist police has provided security for the country's sights and tourism related facilities;  It is also providing necessary security during the journey of tourists from airports, railway stations, bus-launch terminals.  This specialized unit of the police is carrying out various activities to create a conducive environment for entertainment by setting up front desks and help desks at various places for the development of the tourism industry. Adding tourism industry to Bangladesh's development journey will not only bring financial success.  At the same time, it will spread its benefits at the marginal level through the participation of the locals.  The tourism industry can become one of the tools for Bangladesh to achieve the Sustainable Development Goals by 2030.  For this, it is necessary to give utmost importance to the tourism industry in the development thinking of the government.



             Md. Farhat Uddin Sojib

Session: 2017-18

Department of Banking & Insurance